Zivame

Zivame Claimed

Love Yourself Inside Out

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About

Zivame is India’s leading online destination for lingerie, intimate wear, and women’s comfortwear, revolutionizing the way Indian women shop for their innerwear. Founded with the belief that every woman deserves to feel confident and comfortable in her own skin, Zivame offers a curated collection of bras, panties, shapewear, sleepwear, activewear, and more, tailored to the diverse preferences and body types of Indian women.

What makes you Different?

Unmatched Variety and Choice
Zivame offers over 8000+ styles across categories, making it one of the most comprehensive lingerie platforms in India. Whether it’s everyday essentials or special occasion lingerie, T-shirt bras or sports bras, cotton panties or lace thongs, Zivame has something for every woman, every mood, and every need.

Inclusive Sizing
Body positivity and inclusivity are at the heart of our brand. We offer lingerie in sizes ranging from 28A to 46E, ensuring that women of all shapes and sizes can find their perfect fit. Our proprietary Fitcode tool helps customers find their ideal size, removing the guesswork and awkwardness often associated with lingerie shopping.

Innovation and Technology
We leverage AI-driven recommendations, virtual fittings, and fit prediction tools to personalize the shopping experience. Our technology ensures that each woman receives suggestions tailored to her preferences, body type, and comfort level.

Comfort-First Design
Our products are developed with extensive research, customer feedback, and wear-testing. We use premium fabrics, seamless construction, breathable materials, and wire-free technology to ensure unmatched comfort. Every stitch and strap is designed with real women in mind.

Discreet and Hassle-Free Shopping
Shopping with Zivame is completely discreet and stress-free. From private browsing to discreet packaging and delivery, we respect your privacy every step of the way. Our easy return and exchange policies further ensure a risk-free shopping experience.

Physical Presence with Zivame Stores
To bring our services closer to customers, we’ve expanded our footprint through Zivame Studios and retail stores across India. These stores offer personalized fittings, styling advice, and a hands-on shopping experience—bridging the gap between online convenience and offline touch.

Product & Services

Zivame is not just about lingerie—it’s a one-stop-shop for all intimate and comfortwear needs:

Bras: T-shirt bras, padded, non-padded, wired, non-wired, strapless, maternity, nursing, and sports bras.
Panties: Briefs, hipsters, bikinis, thongs, boyshorts, and period panties.
Shapewear: Waist cinchers, tummy tuckers, shaping camisoles, and more.
Sleepwear: Night dresses, pyjama sets, shorts, camisoles, and lounge sets.
Activewear: Sports bras, leggings, yoga pants, and workout tops.
Personal Care & Hygiene: Menstrual products, intimate washes, and accessories.

Franchise Support

At Zivame, our purpose extends beyond selling lingerie. We’re committed to normalizing conversations around body image, comfort, and self-expression. Through our blogs, fit workshops, campaigns, and influencer collaborations, we aim to educate and inspire women to embrace their uniqueness and prioritize their well-being.

Zivame is actively working toward creating a more sustainable and responsible fashion ecosystem. We’re committed to reducing our environmental impact through eco-friendly packaging, mindful sourcing of fabrics, and sustainable production practices. Our goal is to not only make women feel good but also do good for the planet.

As we continue to grow and evolve, Zivame remains committed to innovation, inclusivity, and empowerment. With our expanding product portfolio, increasing retail footprint, and loyal customer base, we envision a future where every woman in India has access to lingerie that celebrates her individuality, supports her lifestyle, and boosts her confidence from the inside out.

Whether you’re buying your first bra, exploring your style, or simply looking for everyday comfort—Zivame is here for you, every step of the way.

Photos

Do you have a standard franchise agreement?

Yes

Term Duration Year

5

Is the term renewable?

Yes

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Establishment Year

2011

No. of Outlets

500

Model/Format Name

Exclusive Brand Outlet

Investment Size

20 - 30 Lacs

Space

500 - 700 sqft

Brand Fee

0 Lacs

Monthly Expected Sales

15 Lacs

ROI (in %)

35%

Royalty/Commission (in %)

5%

Category

Statistic

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